Hunza Souvenirs

About

Hunza Souvenirs is a woman-owned and operated online brand based in Karimabad, Hunza. We bring together authentic mountain foods, women-made handicrafts, textiles, wooden pieces, documented gemstones and meaningful gifts under one trusted name.

Why we began

Our beginning was rooted in the harvest: apricots, walnuts, honey, oils and other foods whose character comes from place, season and patient work. As the idea grew, we saw a wider opportunity. Skilled women across Hunza embroider, weave and make beautiful pieces, while local craftspeople and gemstone sellers hold knowledge that deserves a clearer route to customers.

What makes us different

We are not trying to become an overwhelming marketplace. We curate a focused collection, explain products clearly and provide responsive support from Hunza. Our aim is to help customers make a confident decision quickly while preserving the individual story behind each item.

Our mission

To make authentic Hunza products easier to discover, understand and buy while expanding dependable income opportunities for local growers, women artisans and skilled makers.

Our vision

To become Pakistan’s most trusted online destination for meaningful products from Hunza—recognised for authenticity, presentation, customer care and responsible growth.

A message from our CEO

Hunza Souvenirs began with a simple belief: the things made and grown here deserve to reach customers with their dignity, quality and story intact. We want every order to feel personal, dependable and genuinely connected to Hunza. As we grow, we intend to create more opportunities for women artisans, growers and skilled local producers—not through exaggerated promises, but through consistent work and a trusted platform.

Heena Karim, CEO